The Baptist Health Foundation provides funding for non-profit, healthcare-related initiatives in San Antonio and the surrounding area. The ultimate goal was to successfully marry both religious and health-related imagery for the organization.

The soft and graceful outline of the figure carrying another figure perfectly captures the nature of the program. The non-descript sex and age of the figures help the logo to remain open to a variety of assistance programs. A heart silhouette envelopes the figures and summarizes the loving generosity of the program.

Clean and simple type works well for the medical industry and does not detract from or compete with the elegant mark.