Strategic Marketing

Aladdin Cleaning and Restoration

Aladdin Cleaning and Restoration

Testimonial by Bob Spalten, Aladdin Owner, on working with ROBOT

"I attended a seminar on websites presented by Lara August, and we originally met to discuss our website. As part of the website discovery process, Robot asked critical questions about our business goals and needs. This consulting brought out other, more pressing needs, such as customer retention and campaign tracking.

"ROBOT planned, designed and managed a small direct mail campaign targeted toward our existing mailing list and installed tracking mechanisms so that we were able to watch the campaign pay for itself and more. That success lead to a regular budget and ongoing marketing efforts including a refined image and messaging strategy, point of purchase offers, print advertisements, email marketing and a website.

"It's nice to be able to work with one team that can help organize and prioritize everything. ROBOT creates campaigns that can be measured, and we're excited to see the marketing efforts pay for themselves."

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